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I just figured out why my proposals were getting ignored

For two years I sent the same basic 'I can do that' email to every job post. I thought listing my skills was enough. Then a client in Austin told me flat out, 'Your email looked like you copied it from a template. I need to know you get my specific problem.' That was the tip off. I went back and looked at my last 20 proposals. They were all the same. Now I spend 10 minutes reading the client's website before I write anything. I talk about their actual project, not just my resume. Has anyone else had to completely re-learn how to pitch?
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3 Comments
joseph932
joseph9321mo ago
Oh man, that's the real secret right there. I did the same thing for ages. The trick is to pick one single thing from their project description or website and ask a real question about it in your first line. Like, "I saw you're trying to connect your booking form to X, are you having issues with the API?" It shows you actually read it and you're already thinking about solutions. Makes you stand out from a hundred copy-paste replies instantly.
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ericb66
ericb665d agoMost Upvoted
Totally agree with both of you. I started doing that a few years back and it made a huge difference in my response rate. Even just saying "hey I see you're in Austin too, how's the market there?" shows you did more than skim the title.
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abby308
abby3081mo ago
Sometimes a good template saves time for everyone.
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